38614, NEW YORK, NEW YORK – Monday March 15 2010. Jessica Simpson is stunning in scarlet as she exits the “Good Morning America” studios in central Manhattan. Simpson was appearing on the show to promote “The Price of Beauty”, a VH1 show which airs in the states Monday night. The documentary follows Simpson and friends CaCee Cobb and Ken Paves across the world searching for cross-cultural notions of what’s pretty, sexy and alluring, and the economic and emotional costs entailled within. Photograph: PacificCoastNews.com**FEE MUST BE AGREED PRIOR TO USAGE** **E-TABLET/IPAD & MOBILE PHONE APP PUBLISHING REQUIRES ADDITIONAL FEES** UK OFFICE:+44 131 557 7760/7761 US OFFICE:1 310 261 9676